WHY USE A MASCOT FOR YOUR COMPANY?

WHY USE A MASCOT FOR YOUR COMPANY?

Here’s a little challenge; name five brands from the top of your head, I bet the majority, if not all, have a brand mascot? I could be wrong, but I know the five I came up with all had a mascot: Ronald McDonald (McDonald’s), Tony the Tiger (Kellogg’s Frosties), Monkey...
NAMING A MASCOT

NAMING A MASCOT

NAMING YOUR MASCOT What’s the next step once you’ve created your ideal mascot? A name of course! This is always a struggle, usually because people are thinking far too much and never actually narrow down their names list. Below are a few tips to possibly help with...